
Soft money, also known as non-federal funds, refers to unlimited, unregulated, and undisclosed financial contributions to national political parties. Soft money is not subject to the same restrictions as donations to individual candidates, known as hard money, which are highly regulated with strict limits on amounts, usage, and disclosure. Soft money contributions were not publicly disclosed until the 1991-1992 election cycle and were officially banned in 2002 by the Bipartisan Campaign Finance Reform Act. However, loopholes and lax enforcement have allowed soft money to continue influencing political campaigns, with its use growing over time. Soft money provides political parties with significant financial resources for party-building activities, which can include advertising and other efforts to increase voter support without explicitly promoting a specific candidate. While soft money can enhance a campaign's resources and competitiveness, it has also been criticized for undermining transparency and anti-corruption goals in campaign finance.
| Characteristics | Values |
|---|---|
| Soft money definition | Unlimited, unregulated, undisclosed financial contributions to national political parties |
| Soft money vs hard money | Hard money is regulated by federal election law and subject to limits and oversight |
| Soft money donors | Corporations, unions, and individuals |
| Soft money spending | Soft money can be spent on any generic objective to "increase the vote" |
| Soft money impact | Soft money can positively impact political campaigns by providing additional funds for advertising and other campaign activities |
| Soft money and transparency | Soft money undermines transparency and anti-corruption goals of federal campaign finance laws |
| Soft money loopholes | Soft money can be spent through loopholes such as "party building" activities and donations to "joint fundraising committees" |
| Soft money enforcement | Lax enforcement of laws banning soft money has led to its growing impact on elections |
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What You'll Learn

Soft money allows for greater flexibility in spending
Soft money, or funds raised outside the scope of federal campaign finance laws, offers greater flexibility in spending for political campaigns. This type of donation mechanism allows for unlimited and unregulated contributions to national political parties, providing significant financial support for their campaigns.
The lack of regulation surrounding soft money means that there are no restrictions on the amount, source, or spending of these contributions. This flexibility enables political parties to allocate funds according to their own strategic priorities, without the constraints imposed on regulated "hard money". Political parties can utilise soft money for various purposes, including advertising and other "party-building" activities, as long as they do not explicitly promote a specific candidate.
The flexibility of soft money spending is particularly evident in the case of super PACs (political action committees). Super PACs can raise and spend unlimited amounts of money, including corporate and special interest funds, to support their preferred candidates or causes. This allows them to have a significant influence on political campaigns, often working in tandem with presidential candidates.
While soft money provides greater spending flexibility, it has also been criticised for undermining transparency and anti-corruption goals. Soft money contributions are not subject to the same disclosure requirements as hard money, making it challenging to track the sources and amounts of these donations. This lack of transparency can lead to concerns about the influence of wealthy donors and special interests in political campaigns.
Despite the benefits of soft money in terms of flexibility, its unregulated nature has led to legal restrictions. The Bipartisan Campaign Reform Act of 2002 banned the use of soft money in political contributions to address these concerns. However, subsequent Supreme Court decisions have created new avenues for high levels of soft money spending, highlighting the ongoing challenges in regulating this type of political donation.
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Soft money contributions are unlimited
Soft money contributions, also known as non-federal funds, are unlimited, unrestricted, and undisclosed financial contributions to national political parties. They are called "soft money" because they are not regulated by election laws and are typically donated to a political party rather than a specific candidate. This allows donors to give large sums of money without publicly disclosing their identities, which can create an environment of secrecy and raise concerns about transparency and corruption.
The lack of restrictions on soft money contributions means that companies, unions, and individuals can donate unlimited amounts to a political party for the purpose of "party building". Party building may include advertising that educates voters about issues, as long as it does not explicitly tell voters which candidate to vote for. This loophole allows soft money to have a significant impact on political campaigns, as it enables political parties to indirectly influence voters without the same level of scrutiny and regulation as "hard money" donations.
The Federal Election Commission (FEC) has attempted to address soft money contributions by placing limits on donations that political candidates in federal elections can receive. However, these limits only apply to political campaigns (hard money) and not to activities considered "party building". The term "party building" is loosely defined, allowing parties to run campaigns that do not specify a certain candidate. For example, a political party may run generic advertisements encouraging voters to support their party without disclosing the specific candidates who will benefit from these donations.
The use of soft money in political campaigns has been controversial due to its potential to undermine transparency and accountability. Voters have the right to know who is trying to influence their vote and their government, and to ensure that the political process is fair and free from corruption. Lax enforcement of laws banning soft money by the FEC has led to an increase in soft money spending, with nearly every presidential candidate in the past decade being supported by a super PAC, which can raise and spend unlimited amounts of money.
While soft money contributions can provide financial support to political campaigns, they also have the potential to distort the democratic process by giving disproportionate influence to wealthy donors and special interest groups. The lack of regulation and disclosure allows soft money to be a significant factor in political campaigns, and it is essential for regulatory agencies to enforce laws banning soft money to maintain transparency and accountability in elections.
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Soft money donations are not tied to a specific candidate
The lack of regulation around soft money allows for greater flexibility in how it is spent. Soft money can be used for "party-building activities", which may include advertising that educates voters about issues without explicitly telling them which candidate to vote for. This loophole provides political parties with the opportunity to indirectly influence campaigns by running ads that promote their party agenda or criticise opposing parties without specifically mentioning a candidate.
The distinction between soft and hard money was established in 1978 when the Federal Election Commission (FEC) ruled that funding rules applied only to political campaigns and not to party-building activities. However, this ruling was largely ignored until 1988, when both major parties discovered the loophole it created, leading to a significant increase in soft money contributions.
Despite being banned by the Bipartisan Campaign Finance Reform Act following the 2002 elections, soft money continues to impact elections due to lax enforcement of the law and Supreme Court decisions that have created new paths for high soft money spending. As a result, soft money donations remain a prominent form of political donation, allowing corporations, unions, and individuals to contribute significant amounts to political parties without the same level of transparency and accountability as hard money donations.
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Soft money can be used for party building activities
Soft money can be used for party-building activities, which is a term loosely defined to include advertising that educates voters about issues. This is distinct from advertising that promotes a specific candidate, which must be paid for with "hard money". Party-building activities do not explicitly tell people to vote for a specific candidate but can be used to increase support for a political party more generally. This loophole allows soft money to be spent on influencing campaigns indirectly.
Soft money is a term used to describe unlimited, unregulated, and undisclosed financial contributions to national political parties. It is considered to be any money donated to a political party rather than a particular candidate and can be spent on whatever the party chooses as long as it fits a generic objective to "increase the vote".
Soft money became a more prominent form of political donation after the Federal Election Campaign Act (1974) restricted the amount of hard money that could be donated by individuals and political action committees (PACs). Hard money is a highly regulated form of political contribution, with strict limits on how much can be donated, where it can be spent, and on what.
While soft money was officially banned in 2002 by the Bipartisan Campaign Finance Reform Act, it has since made a comeback in novel forms. In particular, the Supreme Court decision in the 2014 case of McCutcheon v. Federal Election Commission created new paths for high amounts of soft money spending through "joint fundraising committees".
The use of soft money in political campaigns has been criticised for undermining the transparency and anti-corruption goals of federal campaign finance laws. However, the enforcement of laws banning soft money has been lax in recent years, and it continues to have a growing impact on elections.
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Soft money can be used to influence federal elections indirectly
Soft money, or funds raised outside the scope of federal campaign finance laws, can be used to influence federal elections indirectly. Soft money is a term used to describe unlimited, unregulated, and undisclosed financial contributions to national political parties. While soft money cannot be used to directly finance federal election campaigns, loopholes allow it to be spent on influencing campaigns in other ways.
Soft money is often pumped into political campaigns through legal loopholes. In 1978, the Federal Election Commission (FEC) issued a ruling that funding rules only applied to political campaigns and not to "party-building" activities. This created a grey area, as the term "party-building" was loosely defined, allowing parties to run campaigns for elections that did not specify a certain candidate. For example, a party could run an ad that says "Vote Republican!" but not one that specifies their candidate.
Another way soft money can influence federal elections is through Super PACs, which are political committees that can raise and spend unlimited amounts of money. Super PACs cannot contribute directly to specific campaigns, but they can buy and air advertisements in favor of or against candidates and initiatives. Since the Citizens United v. FEC Supreme Court decision in 2010, nearly every presidential candidate has been supported by a Super PAC, which allows soft money to have a growing impact on elections.
In addition to Super PACs, soft money can also be funnelled through "joint fundraising committees" following the 2014 McCutcheon v. Federal Election Commission Supreme Court decision. These entities can receive significant contributions from donors and then split them into smaller fractions to distribute to groups, typically state political parties. This allows for even more soft money to enter the political system and influence elections, despite the Bipartisan Campaign Reform Act's ban on soft money in 2002.
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Frequently asked questions
Soft money is a term for unregulated, undisclosed, and unlimited financial contributions to national political parties. Soft money is not tied to a specific candidate but rather to a generic objective, such as "increase the vote".
Soft money allows political campaigns to receive large sums of money that can be spent on activities that promote the party as a whole, rather than a specific candidate. This helps to bolster general party support and can provide an advantage in elections.
Soft money is often obtained through loopholes in the law. For example, in the US, the Federal Election Commission's (FEC) 1978 ruling stated that funding rules only applied to political campaigns and not "party-building" activities. This created a grey area where soft money could be used for advertising and other forms of promotion without explicitly mentioning a candidate.
Soft money was officially banned in 2002 by the Bipartisan Campaign Reform Act (BCRA). However, since then, there have been Supreme Court decisions that have weakened this ban and created new avenues for high levels of soft money spending, such as through "joint fundraising committees".

























