
Equivocation is a fallacy that occurs when a word or phrase is used ambiguously in an argument, with one meaning in one portion and another meaning in another. This fallacy is informal, meaning the error lies in the content of the argument, not the structure. It is a type of ambiguity that arises from a phrase having multiple meanings, rather than from the grammar or sentence structure. For example, the statement I have the right to say whatever I want, so it's right for me to do so is fallacious because the word right is used in two different senses. Equivocation can also be used in humour, advertising, and politics, sometimes to evade direct answers.
| Characteristics | Values |
|---|---|
| Nature | Informal logical fallacy |
| Reasoning error | Caused by different sources of ambiguity |
| Ambiguity | Occurs when a word or phrase is used in multiple senses within an argument |
| Types of ambiguity | Grammatical structure, literal or figurative meaning |
| Example | "I have the right to say whatever I want, so it's right for me to do so" |
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What You'll Learn

Equivocation in politics and the media
Equivocation is the deliberate use of vague or ambiguous language to mislead or avoid committing to a specific stance. It is a logical fallacy that involves using a word or phrase with multiple meanings to render an argument unsound. This flexible way of writing or speaking can evoke emotions and encourage unique interpretations, but it can also lead to confusion and mistrust if used in the wrong context.
In politics and the media, equivocation is often used to maintain a certain image or avoid giving direct answers that might reflect poorly on the speaker. For example, politicians may use equivocation when campaigning or negotiating with other nations, making campaign promises that can be interpreted in different ways to appeal to a broader range of constituents. They may also use equivocation to accuse opponents of evasiveness, drawing attention to the situation rather than the politician themselves.
Additionally, equivocation can be used to communicate unpopular messages that people are likely to disagree with. In these cases, deliberate vagueness can be an effective rhetorical technique. For instance, a politician might respond to a direct yes-or-no question with a vague answer that doesn't directly address the question, as seen in the example below:
Interviewer: Do you support the new law that is being proposed?
Politician: I think that the new law has to do with an interesting and important topic. This is a topic that I know quite a bit about, and others have been discussing it often lately, which could help more people learn about it too. Furthermore, this is something that I care about, and will continue to care about over time.
Here, the politician uses evasive language and makes vague, semi-related statements instead of directly answering the question. This type of equivocation can be accepted by audiences who are suspicious of the media or who perceive the original question as unfair.
Another example of equivocation in the media is the use of "doublespeak," which involves deliberately obscure language, ambiguity, distorted terms, and euphemisms. For instance, a company might say, "The company recently modified its forecasts based on market performance and is now expecting to adjust the size of its staff accordingly," instead of directly stating that the company is performing poorly and will be firing people.
In conclusion, equivocation in politics and the media is a common tactic used to maintain a favourable image, avoid direct answers, and communicate unpopular messages. While it can be an effective rhetorical device, it can also lead to confusion, mistrust, and a perception of evasiveness. As such, it is important to be aware of equivocation and its potential impact on political discourse and media messaging.
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Antanaclasis
Benjamin Franklin, one of the founding fathers of the United States, is known for his use of antanaclasis to advocate for colonial unity: "We must, indeed, all hang together, or assuredly we shall all hang separately." In this instance, the word "hang" is repeated with different meanings. In the first instance, it suggests "stand" or "stay", while in the second instance, it refers to execution by hanging.
- "It's easy to get into the habit of using a habit to break a habit."
- "I am a master of my fate; I am the captain of my soul."
- "That's one small step for man, one giant leap for mankind."
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Fallacy of four terms
The fallacy of four terms, also known as quaternio terminorum, is a formal fallacy that occurs when a syllogism has four or more terms instead of the required three, rendering the argument invalid.
A syllogism is a form of reasoning in which a conclusion is drawn from two or more given or assumed premises. The three terms in a syllogism are typically represented as W, X, and Y, where W and Y are the major and minor terms, respectively, and X is the middle term.
The fallacy of four terms occurs when a fourth term is introduced, creating two possible forms of fallacy. In the first form, the premises contain four terms: P1: W is X, and P2: Y is Z. In this case, the conclusion does not follow because not all of the terms used in the conclusion are present in the premises.
In the second form, the premises only appear to have three terms, but the truth of either premise, the conclusion, or both, is dependent on a fourth term that is not explicitly stated. For example:
Major premise: Weapons are dangerous.
Minor premise: Knives are weapons.
Here, the three terms are "weapon", "dangerous", and "knife". However, if we introduce a fourth term, the argument becomes invalid:
Major premise: Weapons are dangerous.
Minor premise: Balloons are round.
In this example, the two premises do not connect "balloons" with "dangerous", so the reasoning is invalid.
The fallacy of four terms often occurs through equivocation, or the use of ambiguous middle terms. Equivocation is when a word or phrase is used with different meanings, creating a fourth term without explicitly introducing a new term. For example:
Major premise: Nothing is better than eternal happiness.
Minor premise: A ham sandwich is better than nothing.
In this example, the word "nothing" is used with two different meanings, creating a fallacy of four terms.
The fallacy of four terms is a common error in reasoning that can lead to invalid conclusions. It is important to be aware of this fallacy to identify and avoid it in arguments and decision-making processes.
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Fallacies of relevance
One example of a fallacy of relevance is the ad hominem fallacy, which is an attempt to discredit an argument by attacking the person making it. This is distinct from the genetic fallacy, which discredits an argument by attacking its history or origin. Another example is the false dilemma fallacy, which presents only two choices, outcomes, or sides to an argument when, in reality, more possibilities exist.
The appeal to consequences fallacy is another example of a fallacy of relevance. This occurs when someone argues that accepting the results of a study would lead to negative consequences, and therefore the results must be false. This is different from a valid criticism of a study, which might point out a flaw in its design.
The straw man fallacy is a further example of a fallacy of relevance. This occurs when someone misrepresents their opponent's argument and attacks a position that is similar to, but not the same as, their opponent's.
The ad populum fallacy is common in politics. This occurs when someone assumes that because a belief is popular, it is justified. This fallacy plays on people's innate desire to fit in, or the bandwagon effect.
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Fallacies of illegitimate presumption
Begging the Question
Begging the question is when the conclusion of an argument is used as one of the premises offered in its own support. In other words, the proposition being presumed is the very proposition being demonstrated. For example: "All dogs are mammals. All mammals have hair. Since animals with hair bear live young, dogs bear live young. But all animals that bear live young are mammals. Therefore, all dogs are mammals." Here, the conclusion ("all dogs are mammals") is assumed to be true in the first premise, and the argument is circular.
False Dilemma
False Dilemma is a type of informal fallacy that involves presenting a limited number of options and asking the interlocutor to choose the best one, while in reality, there are additional options that are not offered. For instance, a parent might ask their child to choose between eating broccoli or ice cream for dessert, when in fact there is also the option of fruit. This fallacy can lead to rigid and harmful rules by oversimplifying complex information.
Complex Question
Complex Question is a question that contains an implicit assumption that is assumed to be true. For example, "Have you stopped beating your wife?" This question presupposes that the person being asked has beaten their wife and that they have a wife. Complex questions are often used to trap opponents during debates or interviews.
No True Scotsman
The No True Scotsman fallacy involves making a universal claim about a group and then dismissing any counterexamples as not truly part of that group. For example, "Real Scotsmen are brave. Angus ran away during the battle, so he's not a true Scotsman." This fallacy can be used to maintain a positive image of a group by excluding any negative examples.
Fallacy of Accident
The Fallacy of Accident involves applying a general rule to a specific case that is unusual or atypical. For example, "Women generally earn less than men for doing the same work. Oprah Winfrey is a woman. Therefore, Oprah Winfrey earns less than male talk-show hosts." This fallacy fails to consider that there may be exceptional cases that do not conform to the general rule.
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Frequently asked questions
Equivocation is an informal logical fallacy, where a key term or phrase is used ambiguously in an argument, with one meaning in one part of the argument and a different meaning in another.
"I have the right to say whatever I want, so it's right for me to do so." Here, the word "right" is used in two different senses, first to mean entitlement, and then to mean morally good.
Amphiboly is a form of ambiguity that arises from the grammatical structure of a sentence, whereas equivocation stems from the multiple meanings of the same term.
Politicians often use evasive language and vague, semi-related statements to avoid directly answering questions, which is a form of equivocation.
You can ask your opponent to clarify their statement and provide specific examples or evidence to support their claims. This can help them identify the flaw in their own argument.

























