
Political campaigns are a fast-paced and dynamic environment that offers individuals an opportunity to gain experience in the political domain. Campaigns are comprised of various departments, including communications, fundraising, legal, and technology, each with their own specific roles and responsibilities. While some individuals volunteer their time and expertise, others are employed in paid positions with varying salaries. The compensation for campaign workers can differ significantly, even for those with the same job title, and it is generally up to the campaigns to determine how much they will pay their staff. This article will explore the different positions within a political campaign and provide insight into which roles are typically paid.
| Characteristics | Values |
|---|---|
| Campaign Manager | $54,779–$73,228 per year |
| Scheduler | $49,680 per year |
| Social Media Director | $99,048 per year |
| Field Director | $49,680 per year |
| Pollster | $71,656 per year |
| Campaign Consultant | $63,314 per year |
| Regional Director | $32,404 per year |
| Financial Advisor | $32.17 per hour |
| Assistant | $12.67 per hour |
| Chief of Staff | $426,666 for a campaign |
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What You'll Learn

Campaign managers are paid an average of $73,228 per year
Campaign managers are the leaders of a political campaign team. They are responsible for creating, supervising, and implementing the campaign's strategic plan. They work closely with the political candidate to ensure that the campaign aligns with the candidate's vision, mission, and values. Campaign managers have a wide range of responsibilities, including making tactical decisions, managing the campaign budget, and hiring and managing core team members.
The compensation for campaign managers can vary depending on the campaign and their specific role. While the FEC does not provide guidance on campaign worker pay, federal records show that campaign managers can earn significantly different amounts. For example, Democratic Senator Elizabeth Warren paid her campaign manager, Roger Lau, approximately $13,000 per month, which equates to an annual salary of $156,000. On the other hand, the average salary for a campaign manager is approximately $73,228 per year, according to Indeed.com. This figure is based on data collected from employees, users, and job advertisements over a 36-month period.
It is worth noting that campaign managers' salaries can also depend on their level of experience and the size of the campaign. Larger campaigns are more likely to offer paid positions, while smaller campaigns may rely more on volunteers. Additionally, some campaigns may hire independent consultants without providing benefits such as medical insurance.
Campaign work, including that of campaign managers, is often demanding and fast-paced. It provides a unique perspective on the electoral process and the concerns of elected officials and the public. Campaign managers play a crucial role in shaping the strategy and tactics of a political campaign, and their work can have a significant impact on the campaign's overall success.
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Social media directors earn an average of $99,048 per year
Social media directors are an integral part of any political campaign team. They are responsible for creating and implementing strategies to reach the target demographic via social media platforms. They also monitor public opinion about the candidate and current issues, ensuring the candidate is presented positively. This role is typically part of the communications team, and social media directors report directly to the campaign manager.
The role of social media director requires a strategic mindset and a deep understanding of the candidate's goals and values. They must be adept at navigating the ever-changing political landscape and adept at managing public perception. These professionals are well-versed in social media platforms and know how to leverage them to engage with the target audience.
The national average salary for social media directors in political campaigns is $99,048 per year. This salary reflects the specialized skills and strategic responsibilities associated with the position. It is important to note that salaries in political campaigns can vary, and compensation may depend on factors such as the campaign's budget, the candidate's prominence, and the geographic location of the campaign.
While the role of social media director is a paid position, it is worth noting that not all jobs in political campaigns are compensated equally. Some campaigns may have volunteer positions or offer lower salaries for entry-level roles. Additionally, experienced and high-profile senior operatives may command higher salaries.
The salary of a social media director in a political campaign is indicative of the value placed on their expertise and strategic contributions to the campaign's success. It is a reflection of the fast-paced and dynamic nature of political campaigns, where effective communication and public perception play a pivotal role.
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Pollsters earn an average of $71,656 per year
Political campaigns offer a wide range of paid positions, and salaries can vary significantly depending on factors such as experience, seniority, and the specific campaign. While the FEC and other governmental bodies do not provide guidance on compensation for campaign staff, federal records indicate that pay can differ substantially across campaigns. For instance, Democratic Senator Elizabeth Warren of Massachusetts, who ran for president in 2020, paid her campaign manager, Roger Lau, approximately $156,000 annually, while Republican Senator Susan Collins of Maine paid her campaign manager, Steve Abbott, $426,666 for his work on the 2020 campaign.
Among the various paid positions within a political campaign, one notable role is that of the pollster. Pollsters play a crucial role in shaping campaign strategies by designing polls that gauge public opinion about the candidate and political issues. They also create population samples by analyzing demographic data and constructing smaller samples with identical demographic compositions. This meticulous process ensures that the polling results accurately represent the target population. The national average salary for pollsters in political campaigns is $71,656 per year. This competitive salary reflects the importance of their work in informing and guiding campaign strategies.
Pollsters often work closely with the campaign manager and may report directly to them. Their collaboration ensures that the campaign strategies are aligned with the polling results, allowing the campaign to adapt to the preferences and concerns of the target demographic. Pollsters may also work with the candidate directly, providing valuable insights and helping to shape the campaign message. This direct involvement in strategy development underscores the significant influence pollsters can have on the overall campaign direction.
The salary range for pollsters in political campaigns can vary based on several factors. Experience and expertise in polling and data analysis are highly valued skills and can command higher salaries. Additionally, the scope and complexity of the campaign, as well as the specific candidate or party, can influence the compensation offered to pollsters. Pollsters working on high-profile or competitive campaigns may have the opportunity to negotiate more favourable terms due to the increased demand for their skills and the potential impact of their work on the election outcome.
While the average salary for pollsters in political campaigns is substantial, it is worth noting that pay disparities may exist within this role. Factors such as campaign budget constraints, the specific duties assigned, and the geographic location of the campaign can contribute to variations in pollsters' salaries. Furthermore, the presence of volunteers or independent consultants within the campaign staff may also impact the overall compensation structure for pollsters. Nonetheless, the national average of $71,656 per year serves as a benchmark for this critical role in the political campaign landscape.
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Consultants are paid an average of $58,992 per year
Consultants are an integral part of any political campaign team. They are responsible for formulating and implementing strategies to ensure the campaign's success. The role of a consultant in a political campaign is diverse and challenging, and it is no surprise that it is a well-paid position.
Consultants in political campaigns provide expert advice and guidance to the campaign team, drawing from their knowledge and experience in politics and elections. They work closely with campaign managers and candidates to develop effective campaign plans and strategies. This includes navigating major events and issues, as well as supervising messaging and advertising. Consultants may also be involved in creating and conducting polls to gauge public opinion and adjust campaign tactics accordingly.
The average salary for consultants in political campaigns is $58,992 per year. However, it is important to note that pay rates can vary depending on various factors. For instance, the size and budget of the campaign, the level of experience and expertise required for the role, and the specific responsibilities undertaken by the consultant can all influence the compensation offered.
In some cases, consultants may be hired as independent contractors, which could affect their benefits and job security. Additionally, the political landscape and the specific candidate or party they are working for can also impact their earnings. It is worth noting that campaign work is often demanding and may require long hours, especially as election dates draw nearer.
While the financial remuneration for consultants in political campaigns is attractive, it is not the only consideration for those seeking a career in this field. The dynamic and fast-paced nature of campaign work provides a unique opportunity to develop a wide range of skills and gain valuable connections that can benefit future career aspirations, especially for those interested in politics or political law.
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Advisors earn an average of $32.17 per hour
A political campaign team typically consists of volunteers and employees of the candidate or the political party. The campaign team's organizational hierarchy includes various departments, such as field, communication, fundraising, legal, technology, and scheduling.
Advisors are an integral part of a political campaign team, and their role can vary depending on the specific needs of the campaign. Advisors, also known as consultants, work closely with the campaign manager and the candidate to develop and implement effective strategies. They leverage their expertise and experience to guide the campaign's direction and ensure its success.
The average hourly rate for advisors in a political campaign is $32.17, according to Indeed.com. This rate may vary depending on the campaign's budget, the advisor's experience and expertise, and the specific responsibilities they undertake.
It is worth noting that the compensation for campaign positions can vary significantly. While some roles, like that of the campaign manager, can command higher salaries, other positions may be more modestly paid or even voluntary. The pay structure also depends on the campaign's nature and size, with larger campaigns more likely to offer paid positions.
Campaign advisors are often experienced professionals who have a deep understanding of the political landscape and the ability to navigate complex issues. They may have specialized knowledge in areas such as communications, policy, or strategy development, which they utilize to support the campaign's goals and ensure the candidate's message resonates with the target audience.
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Frequently asked questions
Larger campaigns are more likely to have paid positions, but even they may ask you to work as a volunteer. Campaigns alone determine how much they compensate staff members. Paid positions include campaign managers, schedulers, social media directors, field directors, pollsters, and consultants.
Salaries can vary widely depending on the campaign and the specific role. Average salaries range from approximately $32,404 per year for Regional Director roles to $73,228 per year for Campaign Manager positions. Campaign workers can have vastly different salaries even for the same job title. For example, a campaign manager can make $54,779 per year or $156,000 per year.
In addition to monetary compensation, some campaigns provide different forms of support for their volunteers and paid staff, which can cut down on living costs. For example, you may not have to pay rent if you can arrange campaign housing with supporters. Additionally, depending on your role, you might have access to a campaign vehicle, and certain jobs will cover traveling expenses.


















