
Money is a powerful tool in politics, and it can make or break a political campaign. Political campaigns require significant financial resources to cover expenses such as travel, administration, salaries, and advertising. Candidates vying for office must raise substantial funds through personal and business donations, demonstrating their support base and signalling their potential for success. With the right financial backing, a campaign can gain traction and influence, but the source and distribution of this money are often obscured by complex regulations and special interests. Political action committees (PACs) and super PACs play a significant role in funding campaigns, but they can also be vehicles for anonymous donors to exert influence. As a result, money's role in politics is often controversial and subject to strict regulations, with organisations like OpenSecrets dedicated to tracking and exposing the financial forces shaping elections.
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What You'll Learn

Campaign finance laws
At the federal level, the primary legal guidance for political donations is the Federal Election Campaign Act (FECA), initially passed by Congress in 1971. This act established the Federal Election Commission (FEC), which enforces federal campaign finance law and sets limits on campaign contributions and spending. The FEC also requires the disclosure of campaign contributions, including the names of individuals and organisations contributing to campaigns, and the amounts they donate. Notably, the FEC prohibits corporations and labour unions from making direct contributions to federal candidates or national party committees.
There are also rules in place that dictate how money can be spent after a campaign concludes. Leftover funds from a campaign cannot be used for personal gain and must be used for campaign-related expenses. Permitted uses include charitable donations, contributions to other candidates, or saving for future campaigns.
In addition to federal laws, individual states have their own campaign finance regulations. These laws can vary significantly from state to state and may include additional restrictions or requirements for reporting contributions and expenditures.
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Political action committees (PACs)
There are different types of PACs, including connected PACs, non-connected PACs, and super PACs. Connected PACs, also known as corporate PACs, are established by businesses, non-profits, labor unions, trade groups, or health organizations. They receive and raise money from a restricted class, such as managers and shareholders in a corporation or members in a non-profit organization. Non-connected PACs, on the other hand, are formed by groups with an ideological mission, single-issue groups, and members of Congress or other political leaders. They are not connected to any specific entity and can solicit contributions from the general public.
Super PACs, officially known as independent expenditure-only political committees, are unique in that they can raise unlimited amounts of money from individuals, corporations, unions, and other groups. This money is typically spent on advertising that overtly advocates for or against political candidates. However, super PACs are not allowed to coordinate with or directly contribute to candidate campaigns or political parties.
PACs play a significant role in political campaigns, and their influence has been growing over the years. They are subject to certain regulations, such as disclosure requirements and contribution limits, but they have also been the subject of legal debates and Supreme Court rulings regarding the limits of campaign finance regulations.
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Taxpayer contributions
Taxpayers can contribute to political campaigns in a few different ways. Firstly, taxpayers can choose to direct a portion of their taxes to the Presidential Election Campaign Fund when filing their tax returns. This option is presented on the 1040 federal income tax form, where taxpayers are asked if they would like to designate $3 of their taxes to the fund. Checking "yes" does not increase the amount of tax owed or decrease any refund owed to the taxpayer. This fund is then used to provide public funding for presidential campaigns, with eligible candidates receiving federal government funds to cover the qualified expenses of their campaigns. To be eligible for these funds, candidates must agree to certain spending and fundraising restrictions, including not using private donations.
Another way taxpayer money can support political campaigns is through the funding of major party nominees' general election campaigns. Between 1976 and 2012, public funding was also provided for the major parties' presidential nominating conventions, and partial convention funding was given to qualified minor parties. To be eligible for primary matching funds, a candidate must demonstrate broad-based public support by raising more than $5,000 in contributions from a minimum of 20 contributors in each of at least 20 states. While individuals can contribute up to a certain limit to a primary candidate, only a maximum of $250 of each individual's contribution is counted towards the $5,000 threshold per state.
In addition to direct taxpayer contributions, political campaigns also receive funding from various other sources, including personal and business donations, political party committees, and political action committees (PACs). These committees, established in the name of a candidate, can raise millions of dollars in contributions and are subject to federal limits on fundraising and spending. While corporations, labour organizations, and membership groups cannot contribute directly to federal campaigns, they can influence elections by creating PACs and soliciting donations from members to fund campaign activities such as advertising.
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Campaign spending limits
The impact of campaign spending limits has been studied in various contexts, including a 2022 analysis of mayoral elections in Brazil. This study found that stricter limits reduced reelection rates and increased political competition. Specifically, stricter limits attracted a more diverse range of candidates, including those who were less wealthy and less reliant on self-financing. This finding highlights how spending limits can contribute to a more democratic and representative political landscape.
In the United States, the Federal Election Campaign Act, passed in 1971, sets limits on campaign fundraising and spending. This act established the FEC and gave them the authority to enforce federal campaign finance law. The FEC records show that US presidential campaigns in the 2019-2020 election cycle raised and spent $4.1 billion. This massive amount of money can have a significant influence on election outcomes, so spending limits are crucial to ensure a fair and equitable process.
Additionally, political action committees (PACs) and super PACs play a significant role in campaign financing. PACs are subject to federal limits on the funds they can raise and spend, while super PACs have fewer restrictions. Super PACs cannot coordinate with federal candidates or donate to national political party committees. They have more flexibility in how they use their funds, even after a candidate drops out or an election ends. This flexibility can lead to continued support for the same candidate in future elections or donations to other organisations with similar political causes.
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Campaign donations and refunds
Campaign donations are a significant aspect of political campaigns, with candidates raising millions, even billions, of dollars in contributions. This money is essential for funding campaign expenses such as travel, administration, and salaries. Political campaigns can receive donations from various sources, including individuals, political party committees, and political action committees (PACs). The Federal Election Campaign Act, passed by Congress in 1971, provides the primary legal framework for federal campaign donations, imposing limits on fundraising and spending while mandating disclosure requirements.
While campaign donations are crucial, the distribution of these funds is carefully regulated. Candidates are prohibited from using campaign funds for personal gain and must keep detailed records of donations and expenditures. In the event of a campaign's termination, remaining funds must be dispersed through methods such as donations to other candidates, charitable contributions, or refunds to donors.
Political action committees (PACs) are a notable aspect of campaign donations. Established in a candidate's name, they facilitate fundraising and contribute to campaign expenses. PACs are subject to federal limits on fundraising and spending. Super PACs, a type of independent expenditure-only political committee, have more flexibility in how they use their funds but cannot coordinate with federal candidates or donate to national political party committees.
The role of money in political campaigns has been a subject of debate, with some arguing that it gives an unfair advantage to certain candidates or special interests. To address this, various solutions have been proposed, including public campaign financing, small donor matching systems, and tax credits for small campaign donations. These approaches aim to reduce the influence of large donors and empower a broader range of supporters.
After an election, candidates may still have campaign debts to pay off. They can continue to request public funds for this purpose until the first Monday of March following the election. Additionally, any unused funds must be utilized to settle outstanding debts, with specific guidelines in place for the allocation of such funds.
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Frequently asked questions
There is no limit to how much money can be spent on political campaigns, and candidates in the 2020 presidential cycle drew $4.1 billion in donations. However, there are rules in place that dictate how money can be spent and where it comes from.
Political campaigns can raise money through personal and business donations, as well as through political action committees (PACs) established in their name. Campaigns may also be funded by taxpayers who choose to direct $3 to the Presidential Election Campaign Fund when filing their tax returns.
Money is spent on travel, administration, salaries, and other campaign-related expenses. Advertising is the major expense for campaigns, with the average Senate campaign spending 43% of its budget on ads, and the average House campaign spending 33%.
Leftover money from a political campaign must be used to pay off any debts. It can also be spread out to other candidates, given as refunds to donors, or donated to charities.

























