
Trade secrets are a form of intellectual property (IP) that gives companies a competitive advantage. They are not publicly known and are protected by law. To qualify as a trade secret, the information must be subject to reasonable steps taken by the owner to keep it secret, such as confidentiality or non-disclosure agreements. Trade secrets can be sold or licensed and can include manufacturing processes, formulas, recipes, source codes, and financial information. They are an essential asset for companies, and their protection varies across jurisdictions.
| Characteristics | Values |
|---|---|
| Confidentiality | The information must be a secret, i.e., not generally known or readily accessible to those who normally deal with such information. Absolute secrecy is not required, and it can be kept by multiple parties as long as it is not known to others in the field. |
| Commercial Value | The information must have actual or potential economic value, giving the company a competitive advantage over its competitors. |
| Reasonable Steps to Maintain Secrecy | The rightful holder of the information must take reasonable steps to keep it secret, such as confidentiality agreements, non-disclosure agreements (NDAs), and other security measures. |
| Legitimate Control | The legitimate control over the trade secret information can be transferred to another party against payment or other agreed-upon conditions. |
| Flexibility | Trade secrets are flexible assets that can evolve with daily business activities, and the scope of protection can also change. |
| Exploitation Strategy | Trade secret holders need to take control and manage their trade secrets to maintain and strategically exploit them. |
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What You'll Learn

Confidentiality agreements
NDAs are a simple and cost-effective way to protect trade secrets, and they are especially useful for smaller companies with fewer resources to invest in more elaborate security systems. However, they do not expand what constitutes a trade secret, as this is defined by law, not by contract. NDAs typically cover categories of information rather than individual trade secrets. These categories may include financial information, customer lists, manufacturing processes, or innovative methods.
When drafting an NDA, it is important to carefully define the information that it covers and the limits on the recipient's use of that information. The NDA should state that it covers confidential and proprietary information, as well as trade secrets, to ensure the broadest protection. There are three approaches to defining the information covered: providing a general description (a list of categories), a specific description, or marking each item covered. While a general description provides more flexibility, a specific description eliminates any potential debate about whether certain information is covered.
NDAs may also be used in conjunction with non-compete agreements, which restrict an employee's ability to compete with their employer even after their employment ends. However, many jurisdictions prohibit or heavily regulate non-compete agreements due to their restrictive nature.
In some cases, NDAs may not be sufficient to protect trade secrets. For example, if an NDA is overly inclusive, courts may invalidate the entire agreement. Additionally, NDAs do not prevent the acquisition of trade secret information through reverse engineering, i.e., examining a product placed on the market and analysing its components and mechanisms.
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Commercial value
For information to qualify as a trade secret, it must meet certain criteria, one of the most crucial being its commercial value. Commercial value is the potential for economic benefit that a piece of information or knowledge offers to its owner or possessor. This value is derived from the ability to use or exploit the information in a way that generates revenue, improves market position, or provides a competitive advantage.
In the context of trade secrets, commercial value stems from the information being confidential and providing a competitive edge in the market. This competitive edge could arise from various factors, such as unique production methods, proprietary processes, or innovative business strategies that are not readily known or ascertainable by others in the industry. The secrecy and exclusivity of this information are what give it its commercial value.
To illustrate, consider a soft drink company's secret formula. The unique blend of ingredients and production processes contribute to the distinct taste and quality of the beverage. By keeping the formula confidential, the company can maintain exclusivity, ensuring that consumers cannot find the same product elsewhere. This exclusivity drives demand and brand loyalty, leading to increased sales and market share. The formula's secrecy provides a competitive advantage, as competitors cannot replicate the product, allowing the company to dominate the market and generate significant commercial value.
Another example lies in the realm of technology and algorithms. Tech giants often safeguard their proprietary algorithms and source codes as trade secrets. These algorithms could be responsible for efficient search engine results, personalized product recommendations, or advanced machine learning capabilities. By keeping these algorithms confidential, companies can maintain a
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Non-disclosure agreements (NDAs)
The primary purpose of an NDA is twofold: confidentiality and protection. Information protected by an NDA can include product specifications, client rosters, business models, test results, embargoed press releases, and product reviews. NDAs create a legal framework to protect ideas and information from being stolen or shared with competitors or third parties. They offer a level of protection to businesses, even in cases of accidental breaches.
NDAs have some limitations and challenges. Enforcing an NDA can be difficult, especially if the information has already been disclosed or if the scope of the NDA is too broad. It can be challenging to prove damages or obtain an injunction in the event of a breach. Additionally, NDAs cannot prevent the disclosure of information that is in the public interest, such as in cases of illegal activity, public health and safety, or government transparency.
When drafting an NDA, it is essential to identify the parties involved, including the disclosing party and the recipient of the information, as well as any relevant attorneys, accountants, or business partners. The NDA should also define the different types of information covered by the agreement and establish clear rules for handling and protecting that information.
NDAs can be unilateral, requiring only the signature of the receiving party, or mutual, requiring the signatures of both parties. They are commonly used when businesses discuss potential joint ventures or partnerships, with each company disclosing sensitive information about its operations. Employees are also often required to sign NDAs to protect their employer's confidential information and trade secrets.
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Reverse engineering
To protect their trade secrets, companies must take full control of their valuable information and implement proper security measures. This includes identifying the most competitively valuable information and assessing the risks associated with its unauthorised acquisition, misuse, or accidental disclosure. Confidentiality agreements, such as non-disclosure agreements (NDAs), are commonly used to protect trade secrets by requiring employees with access to sensitive information to maintain confidentiality. Additionally, companies can implement physical and electronic restrictions, systematic monitoring systems, and employee training to safeguard their trade secrets.
The level of security measures required depends on the importance of the secret information to the company. For example, a small business built on a secret recipe may need more stringent security measures than a larger company's short-term advertising campaign. Trade secret holders should also consider the potential impact of their secrets being independently discovered, released, or becoming general knowledge, as this can result in the loss of protection.
Trade secrets are defined as information that provides potential or actual economic value to a company and is not generally known or readily accessible to others. They offer a competitive advantage and are actively protected by the company from becoming public knowledge. Trade secrets can take various forms, such as processes, instruments, patterns, designs, formulas, recipes, methods, or practices. While the specific laws vary across jurisdictions, trade secrets are generally protected by federal and state laws, with the US specifically protecting them under the Economic Espionage Act of 1996.
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International legal frameworks
Trade secrets are a somewhat amorphous legal concept, generally recognised as a class of confidential, commercial information. While the precise definition of a trade secret varies by jurisdiction, as do the types of information eligible for trade secret protection, some international legal frameworks and standards have been established to provide guidance.
The Paris Convention for the Protection of Industrial Property (Paris Convention), administered by the World Intellectual Property Organization (WIPO), deals partly with the protection of trade secrets. According to Article 10bis of the Convention, member states must provide effective protection against unfair competition. However, the Paris Convention does not mention or define trade secrets beyond this general protection against any act contrary to honest commercial practices.
The World Trade Organization's (WTO) Agreement on Trade-Related Aspects of Intellectual Property Rights (TRIPS Agreement) also sets international standards for protecting trade secrets (referred to as "undisclosed information"). This agreement establishes the minimum level of protection that WTO members must implement, and it provides some general standards on trade secret law.
In addition, the Uniform Trade Secrets Act (UTSA) in the United States has influenced the development of trade secret laws and protections in other jurisdictions. The UTSA defines the types of information eligible for trade secret protection and establishes remedies for misappropriation.
At the regional level, the European Union (EU) has adopted a Directive on the Protection of Trade Secrets, aiming to harmonize the definition of trade secrets in accordance with existing international standards. Similarly, the Trade Secrets (Enforcement, etc.) Regulations 2018 in the United Kingdom implement an EU directive on trade secret protection.
While these international frameworks provide a basis for trade secret protection, the specific laws and enforcement mechanisms vary across countries and regions. As such, businesses operating internationally must be aware of the legal nuances in each jurisdiction they operate in to effectively protect their trade secrets.
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Frequently asked questions
Trade secrets are a form of intellectual property (IP) that includes confidential information that is not generally known or readily accessible. It is protected by reasonable efforts to maintain its confidentiality and derives economic value from its secrecy.
Trade secrets can include financial information, formulas and recipes, source codes, customer lists, manufacturing details, and advertising campaigns. Well-known examples include the Coca-Cola formula and the recipe for Kentucky Fried Chicken.
Trade secret protection can be achieved through various measures, including non-disclosure agreements (NDAs), confidentiality agreements, marking confidential documents, placing physical and electronic restrictions, introducing a systematic monitoring system, and raising employee awareness.
Misappropriation of a trade secret occurs when there is an unauthorized acquisition, use, or disclosure of the secret information in a manner contrary to honest commercial practices. This includes obtaining the trade secret through improper means or a breach of confidence.

























