
Opportunity cost is a concept in economics that refers to the value of the next-highest-valued alternative use of a particular resource. It is incurred when a business or individual chooses one option over another, and it represents the potential benefits or profit that is missed out on. Opportunity costs are a crucial consideration in decision-making, as they help individuals and organizations make more informed and efficient choices that lead to better outcomes. They are considered in various contexts, including investment decisions, production planning, educational choices, leisure activities, and governmental policy-making. Opportunity costs can be explicit, referring to direct and measurable expenses, or implicit, referring to indirect and intangible costs that are challenging to quantify.
| Characteristics | Values |
|---|---|
| Definition | Opportunity cost is the potential benefit that a business, an investor, or an individual misses out on when choosing one alternative over another. |
| Decision-making | Opportunity costs are considered during the decision-making process to determine the value of the next best alternative that is given up when a particular choice is made. |
| Accounting | Opportunity costs are not considered in accounting profits as they do not represent any monetary losses or gains. |
| Explicit costs | Explicit costs are the expenses incurred directly, such as typical business expenses like rent, payroll, equipment, utilities, and advertising. |
| Implicit costs | Implicit costs are indirect, intangible costs that are challenging to measure accurately for accounting purposes. They reflect the loss in income from using already owned assets and resources. |
| Sunk costs | Sunk costs refer to money already spent in the past, while opportunity costs focus on potential returns not earned in the future due to investing that money elsewhere. |
| Risk | Opportunity cost analysis considers risk by comparing the expected return of different options, such as a Treasury bill vs. a volatile stock, to guide decision-making. |
| Time | Opportunity costs can be related to time, such as time spent on activities that could have been used for more valuable or productive alternatives. |
| Investment | Opportunity costs are considered in investment decisions to evaluate the potential returns of different alternatives and select the most profitable option. |
| Long-term planning | Companies consider opportunity costs when developing long-term strategies to ensure they are choosing the best option. |
| Resource management | Opportunity costs are analyzed in resource management to determine the optimal allocation of limited resources by evaluating alternative uses. |
| Environmental impact | Decisions affecting the environment consider opportunity costs by evaluating ecological impacts and alternative uses of land or resources. |
| Project prioritization | Project managers evaluate opportunity costs to select projects that add the most value and efficiently use resources. |
| Government | Governments consider opportunity costs when allocating budget funds to various projects and programs to make the best use of societal resources. |
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What You'll Learn
- Opportunity cost is incurred when a business chooses one option over another
- Opportunity cost is composed of explicit and implicit costs
- Opportunity cost is a forward-looking consideration
- Opportunity cost is the value of the next-highest-valued alternative use of a resource
- Opportunity cost is a crucial step in the decision-making process

Opportunity cost is incurred when a business chooses one option over another
Opportunity costs are incurred when a business chooses one option over another. This cost of a lost benefit is a strictly internal measure used for strategic planning and is not included in accounting profit or reflected in external financial reporting.
For example, a company with $20,000 in available funds must choose between investing the money in securities, which it expects to return 10% a year, or using it to purchase new machinery. No matter which option the business chooses, the potential profit that it gives up by not investing in the other option is the opportunity cost. If the business decides to invest in securities, the opportunity cost is the profit it could have made by purchasing new machinery, and vice versa.
Opportunity costs can be explicit or implicit. Explicit costs are typical business expenses that can be easily obtained from an enterprise resource planning (ERP) system, such as rent, payroll, equipment, utilities, and advertising. Implicit costs, on the other hand, do not have a fixed monetary value and reflect the indirect, intangible costs of using already owned assets and resources. For instance, the time spent by a team member to research and compare different construction vehicles is an implicit cost, while the explicit cost is the vehicle's purchase price. Implicit costs are considered opportunity costs as they represent the potential benefits that could have been gained through alternative uses of the resources.
Opportunity costs are crucial in decision-making as they help businesses understand how one decision over another may affect profitability and ensure the efficient use of resources. By considering opportunity costs, businesses can make more informed and profitable decisions. For example, a company deciding whether to invest in new machines or employee training should consider the opportunity cost of choosing one option over the other. By evaluating the direct and indirect costs, as well as the expected benefits of each alternative, the company can make a more informed decision.
In addition to businesses, individuals also consider opportunity costs when making decisions about education, career, and leisure activities. For instance, a student who spends time and money going to a movie instead of studying incurs an opportunity cost of lost studying time and the money that could have been spent elsewhere. Understanding opportunity costs can help individuals make more efficient decisions and get the most out of their choices.
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Opportunity cost is composed of explicit and implicit costs
Opportunity cost is a concept that applies to various contexts, including personal, professional, and business decisions. It refers to the potential benefits or advantages that are missed out on when one alternative is chosen over another. This can include monetary gains, but also time spent, productivity, and other less tangible factors.
Explicit costs are the out-of-pocket expenses incurred by a business or individual when making a decision. These are typically more straightforward to calculate and may include typical business expenses such as rent, payroll, equipment, utilities, and advertising. These explicit costs are considered in accounting practices as they represent a direct monetary loss or gain.
On the other hand, implicit costs are harder to measure and are not recorded for accounting purposes as they do not represent direct monetary exchanges. They are often referred to as opportunity costs themselves. Implicit costs reflect the indirect and intangible costs of using owned assets and resources. An example of an implicit cost would be the time spent by an employee on a task that could have been spent on another, more valuable activity, or the depreciation of equipment.
Opportunity cost, therefore, is composed of these explicit and implicit costs. It is the sum of the explicit, tangible expenses and the implicit, intangible expenses or losses incurred when one option is chosen over another. By considering both the explicit and implicit costs, individuals and businesses can make more informed decisions and better understand the potential impact on their profitability.
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Opportunity cost is a forward-looking consideration
For example, a company with $20,000 in available funds must choose between investing the money in securities, which is expected to return 10% annually, or using it to purchase new machinery. The opportunity cost is the potential profit that the company forgoes by not investing in the other option. If the company chooses to invest in securities, it gives up the potential profit that could have been made by purchasing new machinery, and vice versa.
Opportunity costs can be considered in various contexts, such as investment decisions, production planning, educational choices, leisure activities, and environmental decisions. In investment decisions, companies evaluate the opportunity costs of different projects to select those with the highest potential returns. In production planning, companies consider how to best utilize their limited resources, weighing the opportunity costs of different alternatives.
Individuals also face opportunity costs in their daily lives. For instance, a student who spends time and money going to a movie instead of studying incurs an opportunity cost of lost studying time and the money that could have been spent elsewhere. Similarly, when deciding between purchasing a more expensive home or a starter home, the opportunity cost of choosing the former may be the ability to spend that money on other valuable alternatives.
By considering opportunity costs, individuals and organizations can make more informed and strategic decisions, ensuring the efficient use of resources and maximizing potential gains.
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Opportunity cost is the value of the next-highest-valued alternative use of a resource
Opportunity cost is a concept that applies to various contexts and situations, including personal, professional, and business decisions. It refers to the value of the next-highest-valued alternative use of a resource. This means that when a choice is made between different options, the opportunity cost is the benefit or potential gain associated with the next-best alternative that is given up.
For example, consider a farmer who chooses to plant wheat. The opportunity cost is the benefit that could have been achieved by planting a different crop or choosing an alternate use for the resources (such as land and farm equipment). Similarly, a company deciding between investing in new machinery or purchasing securities faces an opportunity cost of either the potential profit from the new machinery or the expected return from the securities, depending on which option is chosen.
In the realm of personal finance, opportunity costs can be considered when making decisions about leisure activities, educational pursuits, or purchases. For instance, a person who spends time and money going to a movie incurs an opportunity cost of the time they could have spent at home reading a book or the money they could have spent on something else. Similarly, a consumer deciding between buying a more expensive home and a starter home faces an opportunity cost regarding the potential benefits of either choice.
Opportunity costs also play a crucial role in governmental decisions and policy-making. When allocating budget funds, governments must consider the opportunity costs of various projects and programs to ensure the optimal use of societal resources. For example, government spending on war incurs an opportunity cost in terms of the funds that could have been allocated to healthcare, education, or tax cuts.
Understanding opportunity costs helps individuals, businesses, and governments make more informed and efficient decisions. By evaluating the potential benefits of alternative options, decision-makers can select the most advantageous path, maximising their gains while minimising missed opportunities.
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Opportunity cost is a crucial step in the decision-making process
At its core, the opportunity cost of a resource is the value of the next highest-valued alternative use of that resource. For example, if you choose to spend time and money going to a movie, you cannot spend that time doing something else, like reading a book, nor can you spend the money on something else. Thus, the opportunity cost of seeing the movie is the money spent plus the pleasure you forgo by not reading.
Opportunity costs can be applied to various contexts, including personal, professional, and business decisions. In business, opportunity costs are crucial when evaluating investment projects, production planning, long-term strategy, and project management. For instance, a company with \$20,000 in available funds must choose between investing in securities or purchasing new machinery. The opportunity cost is the potential profit given up by not investing in the alternative option.
Opportunity costs can also be implicit or explicit. Explicit costs are typical business expenses like rent, payroll, and equipment, while implicit costs are indirect and intangible, such as the time spent researching different options. Implicit costs are often more challenging to estimate but are crucial for understanding the full scope of a decision's impact. For example, during the COVID-19 pandemic, the explicit costs were direct expenses like medical bills, while the implicit costs included lost productivity and slower economic growth.
By considering opportunity costs, individuals and organisations can make more profitable decisions and ensure the efficient use of resources. It is a key aspect of decision theory, helping to identify the best alternatives and achieve the greatest possible benefit.
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Frequently asked questions
Opportunity cost is the potential benefit lost by choosing one option instead of another.
Considering opportunity costs can lead to better decision-making and help businesses understand how one decision over another may affect profitability.
Explicit costs are typical business expenses that can be easily obtained, such as rent, payroll, and equipment. Implicit costs, on the other hand, do not have a fixed monetary value and reflect the indirect costs of using owned assets and resources.
Opportunity costs are crucial in project selection as they help evaluate the economic efficiency of different projects. By considering the opportunity cost, decision-makers can identify the best alternatives and use resources efficiently to achieve the greatest benefit.
Opportunity costs are relevant in personal decision-making as well. For example, an individual may consider the opportunity cost of spending time and money on a movie instead of reading a book at home. Understanding opportunity costs can help individuals make more informed choices and get the most out of their time and resources.

























